Why hire a professional Makeup Artist?

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Senior Artist, Sana Saleh – getting a bride ready for her big day. Photography by Selina Photography (selinaphotography.ca)

So you are getting married or you have prom coming up, OR you are getting family pictures done and want to look your absolute best. Whatever the occasion might be, is it worth hiring a professional Makeup Artist? Some people wonder what the “cost” of hiring a professional entails, especially when it comes to makeup. Is it really worth the investment? I am going to break down the basics for you:

  1. The most obvious, you are paying for a beautiful makeover. A makeup artist works with your features, skin tone, vision and inspiration to create the most perfect makeup look – suited just for you. That is one thing you cannot compare to doing the makeup yourself, it will leave you looking flawless and absolutely stunning. The makeup is designed to be camera friendly, so each and every photo someone takes of you will look impeccable.
  2. You are supporting a small business, normally a self-employed artist does this work for a reason. There is a reason why they have such a passion for it. They want to beautify you as they have the skills to do it. They do it for the flexibility in hours, to be able to be their own boss, to pay the bills and of course, to spend more time with their families. But most importantly, you are supporting someone local.
  3. As a mobile Artist, I am available to come to YOU, wherever that may be. I have made trips all over the Okanagan for brides in the wee hours of the day. I do it for a fee of course, but it gives you (as the customer) the ability to have someone arrive at your location, fully equipped without needing to travel yourself to do your makeup. The last thing you want to do on your wedding day is travel somewhere just to get your makeup done, when you have a million other things to do. So, as a Makeup Artist, we travel to you while spending the extra hours and minutes needed out of our day to get to your destination, we spend on gas, the wear and tear on our vehicles and insurance costs.
  4. You are paying for the high quality makeup and brushes used in the professional makeup kit. Makeup is not cheap. I mostly use high end products in my kit (anything from MAC Cosmetics, to Anastasia Beverly Hills and even Hourglass Cosmetics). These brands are leading the industry right now. There are always new products on the market, and we are constantly adding these items to our kit – to deliver the best products to you as the customer. High quality brushes are also used in our kits, and are quite the investment too. I also forgot to mention the cost of our products on a daily basis (lashes, foundation, mascara), all of these things and more need to be replaced every few weeks as they are consumable products. So we are constantly adding new things to our kits as well as spending on products.
  5. You are paying for the countless hours the Artist has spent in training, or the continuing education/seminars they might be receiving now. I cannot speak to the cost of education myself as I am self-taught artist. Although I do take online makeup classes to brush up on new techniques and skills, and there is a cost to it. Not to say that YouTube tutorials are not enough, as I watch plenty of those to – but online makeup courses that you pay for are more geared towards actual Artists in the field.
  6. You pay for the hours an Artist puts in to update their websites, Facebook pages, Instagram feeds and to respond to all of your inquiries via email or telephone.
  7. When you search up an Artist on Facebook or Google, you are paying for the cost of their marketing materials, business supplies and website hosting. As well as their phone bill, computer and other office supplies to help run their business.
  8. Of course, the most obvious one, is the cost of paying an Artist to be away from their loved ones for a certain amount of time.
  9. My favorite and last one, you are paying to have your makeup done by someone who is extremely passionate about their work. They are committed to making you feel beautiful. And you are paying to have a relaxed makeup application while they give you the best pampering session, ever! Imagine being a Kardashian, would it not be awesome to get your makeup done everyday?!

I have seen images floating around about why it is important to hire a professional, so I wanted to give a breakdown of what it truly does entail to hire a professional Artist. I hope this article helps for anyone wanting to hire someone to beautify you on one of the most memorable days of your life!

If you are interested in bridal packages, feel free to click the Contact form at the top of my website!

Sana Saleh
Senior Artist
Amana Beauty


Behind the Scenes of a Beauty Blogger

Hello world! I am excited to announce that I will now be starting a beauty blog on my Amana Beauty website! Since I am already in the industry as a makeup artist, I am always asked about the best products, reviews and new releases – so I decided to create an “all things beautiful blog” where I can share my tips, tricks, secrets, reviews, swatches and more!

I am guessing you stumbled across my blog from some form of social media, so welcome! Who am I? I am a mother, wife, social worker, makeup artist, skin care consultant, entrepreneur and peace activist. Wow that is a mouthful! Yes, I am all of those things and much more. How on earth did I become a social worker and then a makeup artist?

Lets start at the beginning… I honestly did not really have a huge love for makeup until after high school. I remember when my sister first bought me mascara  in grade 10, that was life changing! I grew up watching my sisters do their makeup, and they were pros! They are also self-taught, and I just watched them and then started to get into products and techniques when I graduated from high school. My love of makeup kind of spiralled from there, it became a very quick addiction – yes, I am a VIB Rouge at Sephora and sometimes it shocks me at how much I spend on makeup. But hey, its something for me and I love it! I am a self taught artist. I started taking online classes through Dress Your Face and I have learned a TON. These days, it takes practice and skill, not necessarily a formal education to be good at makeup. Most of the huge makeup artists in the industry are self-taught.

Empowering and helping people has always been in my blood. I found Social Work and fell in love with it. I love to listen, inspire and help create change. My concentration was in child welfare, and my heart will always be with families in need. As I completed University with my Bachelor of Social Work degree, I needed an outlet where I could relax, be a girl and enjoy myself. Makeup was my answer. My work outside of makeup was stressful, but I was able to release those emotions through makeup. I got married, and my husband said “you love doing this, so why not turn it into a business?” And I thought, wow – he is right, what exactly is stopping me? And I have not looked back since! I quickly gained a great reputation in the Okanagan with some amazing wedding photographers (Alisha Khan Photography and Selina Photography – thank you ladies!) I became a mother to a beautiful princess one year ago, and ever since I have been able to pursue makeup way more than I could while I was working full-time. I am now a published artist in four different magazines (crazy!) and I am loving every minute of it!

I want to share my love of makeup and skin care with the world, and I want you to be a part of it! Stay tuned on this blog for weekly updates on everything beauty related. It is a place where you can come, put your feet up, grab a cup of tea and relax.

To stay updated on my posts, click the “follow” button down below and subscribe to email notifications. Then you won’t miss a beat! Hope to see you again here soon!



Beauty & The Bed

My makeup has been PUBLISHED on the front cover of Bellissima Bridal Magazine! Including a ten page spread inside! Check out the stunning images below.

PUBLISHED on the front cover of Bellissima Bridal Magazine

Makeup: Amana Beauty
Model: Kelsey Wise from DVM – Dejavu Model Management
PhotographyAlisha Khan Photography
Dress: Lillian Wild Bridal
Accessories: Snazzy Designs
Florals: Landmark Flowers
Decor: Blushing Pear Vintage Rentals


Pocahontas Photoshoot







Fashion Photoshoot






Okanagan Makeup Artist

In this beauty and fashion crazed world, I have always had the desire to create something unique and do my part to add to the beauty industry. By simply mixing a few shades, tones, or highlights – you can improve the self esteem of yourself and others. As I have a Bachelors Degree in Social Work, I understand that people as a whole need feel comfortable in their own skin. Everyone is unique and no two canvases are the same in the makeup industry, and this has given me a drive to perfect all skin types and colors. Growing up in the Okanagan, I knew that the beauty industry in the area lacked in quality makeup applications. When I began working as a Makeup Artist, I built my kit knowing that if I was a client, I would want only the best products on the market to be used on me. That has been my vision in creating Amana Beauty, I want to give women the chance to feel beautiful and well taken care of.